Intended to help leaders and organizations strengthen their communications in ways that build broader and more lasting support for social justice in the United States. The toolkit introduces the Opportunity Frame—a communications approach, rooted in shared values, that we believe can greatly expand the constituency for positive social change.
An Editorial Calendar is one of the basics of creating an effective Communications Plan, and now is the time to start thinking about your communications efforts for the rest of 2006.
This memo explores strategic communications considerations in the wake of Hurricane Katrine. It includes topline framing considerations, issue-based talking points, and resources for understanding how this tragedy will affect our communities and our nation.
An article by SPIN Project Director Holly Minch detailing a series of considerations related to strategic communications and community organizing work.
